Programs

Program Outcomes

Graphic Design, 10-201-1

Graduates of the Graphic Design Program at Madison Area Technical College will:

1. Develop and Implement solutions to problems encountered in all phases of the graphic design process.*
2. Create effective visual communication through the application of design theories and principles to develop design solutions.
3. Apply typographic skills and knowledge to create effective visual communication.
4. Create and integrate illustrations and imagery to develop and communicate design solutions.
5. Use a variety of technologies to create, capture, and manipulate design elements in producing an appropriately prepared final product.
6. Communicate clearly and professionally, hear, follow and give directions, in both verbal and written formats.
7. Apply effective business practices and project management skills appropriate to job requirements in the graphic design field.
8. Demonstrate professional ethics and collaborate as a productive and responsible team member.
9. Manage time effectively and meet deadlines.
10. Assume responsibility for career development and continuing education.

    *Graphic design process: the stages (for example, assessment of client needs, solutions development and analysis, collaboration, concept design client consultation, pre-press, production) involved in the creation of designs and illustrations which effectively communicate the clients’ messages to their target audience.
    

Revised 10/7/05

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