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NEWS RELEASE

 

FOR IMMEDIATE RELEASE
January 15, 2008
CONTACT: Bill Bessette (608) 246-6127

MATC AND REEDSBURG CHAMBER OF COMMERCE HOST
"MARKETING ON A SHOESTRING" WORKSHOP

What’s the best way for businesses to attract and retain new customers?

That’s just one of the questions that will be answered at Madison Area Technical College and the Reedsburg Chamber of Commerce’s Marketing on a Shoestring workshop. It runs from 6 to 9 p.m. on Thursday, January 31, in room 115 at MATC’s Reedsburg campus, 300 Alexander Avenue.

The keynote speaker will be Julann Jatczak, who heads the business education and client development programs for the Wisconsin Women’s Business Initiative Corporation (WWBIC).

Workshop topics will include:

  • Understanding your marketing foundation
  • Three steps of a cost-effective marketing plan
  • Low-cost promotion tips
  • How to get free publicity

Admission to the workshop is $10. Tickets are available at the door. For more information, call the Reedsburg Chamber of Commerce at (608) 524-2850.

MATC provides "real world smart" education as one of 16 colleges in the Wisconsin Technical College System. It serves 12 south-central Wisconsin counties through a comprehensive curriculum of technical, liberal arts and science, adult basic education and life enrichment studies and activities, as well as customized employee training. MATC offers associate degrees, vocational diplomas and certificates and non-degree courses in more than 140 programs through five campuses and numerous community locations.

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Last Modified: January 18, 2008

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