Strategic Advancement

Communications

MATC Spring 2002 Registration Marketing Campaign
"Everyday Heroes - Become One!"

Samples and Media Schedule (click on the image for a larger view)

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Media Insertions/Dates Print Monthly Madison Magazine Umoja Business Beat (Madison Chamber News) December December January Print Bi-Weekly La Nuestra Communidad 12/20; 1/3 Print Weekly Isthmus Madison Times Now Hiring 12/20; 1/3 12/28; 1/4 1/3 Print Daily Wisconsin State Journal The Capitol Times 12/27, 30; 1/1, 6, 7 12/27, 29; 1/1, 1/7 Print Regional Watertown Daily Times Daily Jefferson County Union Portage Daily Register Portage Shopper Stopper Marquette Rambler Reedsburg Independent Reedsburg Times Press 12/26, 29; 1/5, 1/7 12/26, 31; 1/4, 7 12/28; 1/3 1/2 12/27; 1/3 12/29; 1/2 12/29; 1/2   Outdoor Advertising   Media Insertions/Dates Outdoor Advertising Billboards at 10 sites throughout Madison Banners on Park Street & MATC Truax 12/17-1/13 1/2 - 1/13   Movie Advertising Media Insertions/Dates Marcus Cinemas Point, Southtown and Eastgate (6 slides on all screen featuring programs w/spring semester openings and poster) 12/17-1/11   Radio Advertising   Media Insertions/Dates FM: WZEE, WMAD, WIBA, WMLI, WWQM, WJJO, WBZU AM: WIBA, WTSO, WTTN 12/17-1/11 Television Advertising   Media Insertions/Dates WMTV-Ch 15 (weekly on Saturday Night Live) WTBS, TNT, MTV "Where Would We Be Without Them" image spots to run through 1/2

Last modified: August 31, 2005

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