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District Board Board Minutes

2006–2007 | 2005–2006 | 2004–2005

Board minutes 11/10/04

A meeting of the Madison Area Technical College District Board was held Wednesday, November 10, 2004, at Madison Area Technical College Downtown Education Center, 211 North Carroll Street, Madison, Wisconsin.

Board members present: John Ashley-Chair, Carousel Andrea Bayrd, Kenneth Brittingham, James Cavanaugh, Jerry McGowan, Darnella Mosley and Rose Williams. Excused: Judy Ecker and Don Heiliger.

Also present: Rose Ann Findlen, Acting President; Jon Anderson, Legal Counsel; Becky Baumbach, Vice President for Strategic Effectiveness; Edward Clarke, Vice President for Strategic Innovations; Debbie Derr, Executive Dean for Student Development & Success; Terry Gulmire, Director of Facilities; John Lalor, Executive Dean for Outreach Learning; Terry Webb, Executive Dean for Learning Programs; and Ellen Hustad, Recording Secretary.

Others present: Maria Banuelos, Administrator-Downtown Education Center; Fred Brechlin, Facilities Architect; Peter Cannon, Chair-Downtown Education Center Advisory Committee; Sandra Doctor, Part-Time Faculty; Marla Gamoran, Manager-Business & Industry Services; Nancy Gasser, Part-Time Faculty Coordinator-Downtown Education Center; Bill Graf, Coordinator-External Communications & Advocacy; Janet Kelly, Manager-Institutional Marketing/Public Relations; Ryan Liebert, Controller-Financial Resources; Joe Lowndes, Genetics Instructor-Agriscience & President-Full-Time Faculty Union Local 243; Kenneth McCullough, Computer Information Systems Instructor-Business; Gladys McKay, Bursar-Financial Resources; Mary Rapp, Budget Manager-Financial Resources; Pat Schramm, Workforce Development Board of South Central Wisconsin; Dick Shold, Associate Dean-Protective Services; David Shonkwiler, Dean-Agriscience, Apprenticeship, Technical & Industrial; Abdulcadir Sido, Dean-Health Occupations; Cathy Smith, Latino Chamber of Commerce; Jeff Smith, African American Black Business Association; Gwen Torkelson, Manager-Assessment; Raul Vazquez, Canidra De Comercio Latina; Diane Walleser, Associate Dean-Marketing; and others.

Call to Order ^I

The meeting was duly noticed and called to order at 5:34 p.m.

Additions to or Deletions from the Agenda ^{I B}

Mr. Ashley indicated that agenda item III.A., "Distinguished Budget Presentation Award," was being postponed until the December board meeting.

Welcome from Maria Banuelos, DTEC Administrator ^IC

Ms. Banuelos welcomed the board and guests to the Downtown Education Center. Ms. Banuelos provided a history of remodelings and expansions that have occurred at the campus. Ms. Banuelos reviewed the variety of programs offered at the campus and noted the ethnic diversity of the student population. Ms. Banuelos introduced Mr. Pete Cannon, chair of the Downtown Education Center Advisory Committee.

Mr. Cannon welcomed the board to the Downtown Education Center on behalf of the advisory committee. Mr. Cannon praised the quality and quantity of programs and services offered at the Downtown Education Center, and the incredible diversity of programs and people. Mr. Cannon noted that it is important for MATC to offer services at more than one site, and the Downtown Education Center and South Madison campuses play a vital role in the Madison community. Mr. Cannon shared some of the issues being faced at the Downtown Education Center which included parking, the level of student services, and waiting lists. Mr. Cannon encouraged the board to look at the waiting list issue especially considering the current economy.

Mr. Ashley expressed appreciation for the opportunity to meet at the Downtown Education Center, and recognized the level of programs and services being provided at both the Downtown Education Center and South Madison center. Mr. Ashley indicated that the board is aware of the diverse population being served and appreciated being reminded of some of the issues impacting the downtown campus.

Approval of Meeting Minutes ^{II A}

Ms. Kelly introduced Mr. Bill Graf, MATC’s new External Communications and Advocacy Coordinator.

Ms. Gamoran introduced members of a college work team that had been charged in April 2004 with analyzing and reviewing the pricing and financial framework of the college’s contract services. Ms. Gamoran reported that the work team’s analysis revealed that the college’s pricing system was based upon historical rather than projected costs, planning and pricing processes were not property coupled, and opportunities for revenue could be addressed through restructuring of the current pricing policies. Ms. Gamoran reviewed the college’s existing pricing model and presented the work team’s recommendations for a standardized pricing model that would be based on the market and similar to what external consultants are utilizing:

Ms. Gamoran indicated that board action on the work team recommendations would approve a change in the framework upon which prices would be established for FY2005-06 and into the future. Ms. Gamoran indicated that the work team was scheduled to present more specific information about the pricing tiers in April.

Ms. Mosley noted that some businesses would be allowed a two-year transition period to reach the new contract rates, and asked if thought had been given to the possibility of losing current customers. Ms. Gamoran indicated that even with the new pricing model, MATC’s contract services rates would continue to be a good value to the district, and she did not anticipate losing business. Ms. Gamoran stated that the business plan would require an annual review of rates to ensure that the college’s contract services offerings continued to be comparable and a good value to customers.

The board discussed the three-tier pricing structure. Mr. Cavanaugh expressed caution and suggested that the board have an opportunity to review some projections prior to being asked to approve specific amounts. There was general discussion regarding potential guidelines for determining where customers would fall in the three-tier pricing structure. The board agreed that they would appreciate receiving additional information on this when the team returns in April.

There was a motion by Mr. Cavanaugh, seconded Mr. McGowan, to request that Ms. Gamoran and the work team bring final recommendations to the board in April 2005 related to 38.14 contract pricing, utilizing the four recommendations as presented. Motion carried.

Mr. Gulmire indicated that a construction and remodeling project had been identified for funding as part of the capital projects planning process, and was included in the Three-Year Facilities Plan approved by the board in August 2004. The project involves construction of new walls below an existing room structure at the bookstore shipping/receiving area at Truax campus. Mr. Gulmire noted that board approval of this project would allow the submission of the project and plans to the state board. Once state board approval is received, the college can expend funds to implement the project.

Bids & sole sources ^{III B 3 b}

Approval of acceptance of retirement ^{III B 3 g}

International travel ^{III B 3 h}

Information Items ^{III C}

Dr. Findlen indicted that recent revisions to board policies included the identification of new data sources for the board’s monitoring of college effectiveness. Dr. Findlen reported that staff had met with Ms. Ecker to develop a timeline for the board’s receipt of annual monitoring information:

Dr. Findlen indicated that reports would include current results, the past two rounds of data if available, and comparisons for each measure. Prior to each presentation, the board would be provided with a guide that would include operational definitions, data sources, and when and how the data was collected. Other college reports, such as the Affirmative Action Report and Facilities Plan, would continue to be presented at the usual time and would not be a direct component of the monitoring process.

Strategic Plan: Workforce Development Board of South Central Wisconsin ^IIIC2

Ms. Pat Schramm of the Workforce Development Board presented information about a comprehensive strategic plan that has been developed to more effectively serve dislocated workers, at risk older youth, and low income adults. The plan is built upon a career pathways model linked to high wage, high growth jobs. MATC has played a critical role in developing and delivering training in the "Industry Partnership" project which has spearheaded the development of a six county employer consortium in manufacturing and healthcare. In partnering with the Workforce Development Board, MATC will both increase its capacity to deliver programs aimed at high wage/high growth jobs and improve access to programming for eligible district constituents including dislocated workers and low income adults. Ms. Schramm thanked the board for supporting the college’s partnership in this important project.

Communications ^{III D}

Rose Ann Findlen ^{III D 1}

Dr. Findlen was pleased to report that MATC’s college newspaper, The Clarion, won several awards at the Associated Collegiate Press National Convention, including first place in the "Best of Show" category for two-year college newspapers.

Dr. Findlen highlighted recent recruitment events that had taken place at the college. This included the 3^rd Annual Agriscience, Apprenticeship, Technical & Industrial Career Quest Day and Career Snapshot, High School Senior Days, and a Business and Applied Arts Division Career Quest event.

John Ashley ^{III D 2}

Mr. Ashley encouraged board members to register for the Community College Legislative Summit in Washington D.C. in February 2005.

Mr. Ashley thanked staff and administration for their outstanding job of welcoming presidential candidates on campus during the open forums. The board appreciated staff time and effort that went into making this event a positive experience. Mr. Ashley reported that the board continues to evaluate feedback received as a result of the candidate forums, and he was hopeful that the board would be ready to share some news in the near future.

The meeting adjourned at 7:08 p.m.