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Research Guides -- Marketing:

International Marketing

Web Resources / Electronic Databases
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Web Resources

Background Notes
http://www.state.gov/r/pa/ei/bgn/
This US State Department publication provides information on geographic entities and international organizations and is updated periodically.

CIA World Factbook
https://www.cia.gov/library/publications/the-world-factbook/index.html
This resource from the United States Central Intelligence Agency provides background data and statistics about all the countries in the world.

Country Studies/Area Handbooks
http://lcweb2.loc.gov/frd/cs/cshome.html
The Country Studies series is a standard reference source for information about developed and developing nations alike. There are currently 85 detailed Country Studies available on this web site. Includes maps and charts and is completely searchable.

Executive Planet
www.executiveplanet.com
Guides to doing business worldwide including culture overviews, negotiation tips, and an "ask a cultural expert" message board.

Foreign Trade Statistics
http://www.census.gov/foreign-trade/www/index.html
U.S. foreign trade statistics from the U.S. Census Bureau.

International Business Resources on the Web
http://globaledge.msu.edu/ibrd/ibrd.asp
This site from Michigan State University includes more than 400 reviewed links that cover domestic and international news journals and periodicals, region and country information, and trade and statistical data.

International Statistical Agencies
http://www.census.gov/main/www/stat_int.html
From the U.S. Census Bureau: links to 216 country statistical agencies, from Afghanistan to Zimbabwe.

International Trade Administration
http://www.ita.doc.gov/
A wealth of information and statistical data for exporters from the Department of Commerce agency whose mission is to support trade.

Kwintessential
http://www.kwintessential.co.uk/resources/country-profiles.html
Guides to Culture, Etiquette, Customs and Protocol

Population Resource Bureau
http://www.prb.org
Source of up-to-date world-wide demographic statistics.

Statistical Resources on the Web - Foreign Trade
http://www.lib.umich.edu/govdocs/stectrad.html
Comprehensive links to international trade statistics compiled by the University of Michigan.

SWOT Analysis, from QuickMBA
http://www.quickmba.com/strategy/swot/
And just what is SWOT? Find a detailed explanation here.

TradePort
http://www.tradeport.org/
An easy-to-use tool offering one place to go for comprehensive trade information, trade leads, and company databases.

United Nations Economic and Social Development
http://www.un.org/esa/
Information on trade, population and development from the U.N.

VIBES
http://library.uncc.edu/display/?dept=reference&format=open&page=68
Virtual International Business and Economic Sources (VIBES) provides links to sources of international business information. These include links to full-text files (in English), statistical tables, and graphs on topics related to international business available on gophersites and websites. VIBES does not include telnet sites, fee-based services, or business directories.

Wisconsin Department of Commerce, International
http://www.commerce.state.wi.us/sitemap/international_trade/index.html
Exporting information from Wisconsin state government.

World Trade Magazine
http://www.worldtrademag.com
Selected articles from a major publication in the field.

World Trade Organization (WTO)
http://www.wto.org/
Statistics, documents and news updates from the international organization dealing with the rules of trade between nations.

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Electronic Databases

Available by clicking on the title of the database below. Access from home or work is available for these databases, please read the instructions for Off Campus Users.

Academic Universe(Lexis-Nexis)
Provides full-text indexing to national newspapers and local newspapers like the Wisconsin State Journal and Capital Times. Also provides business news journals, company financial information, SEC filings and reports, and industry and market news.

CountryWatch
Provides "country specific geopolitical intelligence on each of the 192 countries of the world. " Includes basic information on each country, constantly updated news stories, links to official websites, etc. Topics include government, economy, investment climate, and social and environmental issues.

Business & Company Resource Center
Contains detailed information on 448,000 U.S. and international companies and over 1,000 major U.S. and global industries.

General Reference Center Gold
A very large, diverse general and popular topic database with full text, abstracts and indexing to more than 2700 periodicals.

MarketLine
Great source of information about international business and industry. Includes business descriptions, history, major products and services, locations and subsidiaries; top competitors for 10,000 U.S. and international public and private companies; SWOT analysis for the top 1000 companies. Market and industry overviews, share, forecasts, competitive landscape, and more.

MasterFILE Premier
Provides full-text from over 1,810 general reference, business, consumer health, plus many more periodicals. Also offers indexing for over 2,780 periodicals.

Proquest Online Newspapers
Databases with millions of articles originally published in national, regional, and local newspapers. Titles include: Includes Wisconsin State Journal, Madison Capital Times, Milwaukee Journal Sentinel, Chicago Sun-Times, Chicago Tribune, Minneapolis Star Tribune, New York Times (index only), Wall Street Journal, and more. You can search these databases for relevant articles that will help with your school work and research.

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Last Modified: March 31 2008


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